Archive for the ‘Traffic Generation’ Category

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Another Pipeline Profits Horror Story

February 16, 2007

This was posted on The Warrior Forum by user SCM:
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Well after seeing this thread I thought I would get my 2 cents in as well…

I bought in probably 2 minutes after the site went live in order to get Frank Kern’s email bonus as it was limited to the first 200 members…only to find out later they gave it to everyone who joined. Just a bunch of marketing hype…Strike 1

The “server crash” was no crash at all…my perspective as to what happened is as follows…during my checkout process (2 minutes into the launch) “they realized” their money back guarantee said 365 days (obviously part of the original sales letter for the initial launch with Stomper Members back in November)and they had to take their page down…edit the money back guarantee to 30 days (supposedly because their “merchant account said so”) and then upload the “newly revised page. The site basically froze on me as I was registering for the members forum. I did not receive any confirmation email with anything from them other than a receipt email. Only after I sent several support ticket requests over several days (with no reply) did I find their phone # on the original receipt email and was able to get them to send me the correct url for the members area as well as emails from Pipeline Profits letting me know what was going on.

I did see the 365 day MBG…I did buy with that in mind and I was upset afterwards when I saw in their forum that it is now only a 30 day MBG…Strike 2

During my phone conversation with whoever was answering the phone that day I asked when should I expect to receive the Pipeline Profits package. I was told 10 to 15 business days…I asked her why that wasn’t pointed out in the sales letter? No reply…Breaking News…during the coaching call on February the 7th they announced the Pipeline Profits packages would be shipped sometime this coming week..the week of February the 12th. Well you don’t have to be a rocket scientist to realize that this whole “shipping of the product and MBG” were designed to not give you a chance to look it over.

The lauch was on January 18th…they ship the product to you on February 12th if you are lucky via UPS ground…you receive it on February 16th (a Friday)if you are lucky…the day before your 30day MBG expires….funny how this all works…isn’t it? Strike 3

I wouldn’t want to believe that Pipeline Profits would purposely bait us with a 365 day MBG and then quietly switch it to 30 days…I wouldn’t want to believe that we would be baited with the promise of 20 cent co-reg leads (which don’t exist) to give the little guy the illusion he or she can succeed (I mean give them $1,800 to $2,100 depending on the payment plan)…I wouldn’t want to believe that IM Gurus would endorse this program if it wasn’t all we were told it would be…(but being each guru would receive close to $1,000 for each person who signed up from their list)…well sorry to say…I think they all would do and did do all of the above.

I don’t think the little guy or the new guy should touch this program at all. This program is designed for the internet marketer who has their own product and has real stats and a real history of what his product’s sales are….and has a sizeable bank account to finance the co-reg leads that are going to be 40 cents and higher depending on the market.

Well, that is my 2 cents!

Oh, I almost forgot I am an online merchant and I just had a chargeback come against my merchant account a few weeks ago. The credit card processer’s position is not to give you time to respond before they take the money out of your account…the money comes out first and only then are you, the merchant, even notified…then you can respond in order to “try” and get the money back in your account.

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Analyzing Your Websites Traffic For Big Gains In Profits

January 13, 2007

Analyzing your web traffic statistics can be an invaluable
tool for a number of different reasons. But before you can
make full use of this tool, you need to understand how to
interpret the data.

Most web hosting companies will provide you with basic web
traffic information that you then have to interpret and
make pertinent use of. However, the data you receive from
your host company can be overwhelming if you don’t
understand how to apply it to your particular business and
website. Let’s start by examining the most basic data – the
average visitors to your site on a daily, weekly, and
monthly basis.

These figures are the most accurate measure of your
website’s activity. It would appear on the surface that the
more traffic you see recorded, the better you can assume
your website is doing, but this is an inaccurate
perception. You must also look at the behavior of your
visitors once they come to your website to accurately gauge
the effectiveness of your site.

There is often a great misconception about what is commonly
known as “hits” and what is really effective, quality
traffic to your site. Hits simply means the number of
information requests received by the server. If you think
about the fact that a hit can simply equate to the number
of graphics per page, you will get an idea of how overblown
the concept of hits can be. For example, if your homepage
has 15 graphics on it, the server records this as 15 hits,
when in reality we are talking about a single visitor
checking out a single page on your site. As you can see,
hits are not useful in analyzing your website traffic.

The more visitors that come to your website, the more
accurate your interpretation will become. The greater the
traffic is to your website, the more precise your analysis
will be of overall trends in visitor behavior. The smaller
the number of visitors, the more a few anomalous visitors
can distort the analysis.

The aim is to use the web traffic statistics to figure out
how well or how poorly your site is working for your
visitors. One way to determine this is to find out how long
on average your visitors spend on your site. If the time
spent is relatively brief, it usually indicates an
underlying problem. Then the challenge is to figure out
what that problem is.

It could be that your keywords are directing the wrong type
of visitors to your website, or that your graphics are
confusing or intimidating, causing the visitor to exit
rapidly. Use the knowledge of how much time visitors are
spending on your site to pinpoint specific problems, and
after you fix those problems, continue to use time spent as
a gauge of how effective your fix has been.

Additionally, web traffic stats can help you determine
effective and ineffective areas of your website. If you
have a page that you believe is important, but visitors are
exiting it rapidly, that page needs attention. You could,
for example, consider improving the link to this page by
making the link more noticeable and enticing, or you could
improve the look of the page or the ease that your visitors
can access the necessary information on that page.

If, on the other hand, you notice that visitors are
spending a lot of time on pages that you think are less
important, you might consider moving some of your sales
copy and marketing focus to that particular page.

As you can see, these statistics will reveal vital
information about the effectiveness of individual pages,
and visitor habits and motivation. This is essential
information to any successful Internet marketing campaign.

Your website undoubtedly has exit pages, such as a final
order or contact form. This is a page you can expect your
visitor to exit rapidly. However, not every visitor to your
site is going to find exactly what he or she is looking
for, so statistics may show you a number of different exit
pages. This is normal unless you notice a exit trend on a
particular page that is not intended as an exit page. In
the case that a significant percentage of visitors are
exiting your website on a page not designed for that
purpose, you must closely examine that particular page to
discern what the problem is. Once you pinpoint potential
weaknesses on that page, minor modifications in content or
graphic may have a significant impact on the keeping
visitors moving through your site instead of exiting at the
wrong page.

After you have analyzed your visitor statistics, it’s time
to turn to your keywords and phrases. Notice if particular
keywords are directing a specific type of visitor to your
site. The more targeted the visitor – meaning that they
find what they are looking for on your site, and even
better, fill out your contact form or make a purchase – the
more valuable that keyword is.

However, if you find a large number of visitors are being
directed – or should I say misdirected – to your site by a
particular keyword or phrase, that keyword demands
adjustment. Keywords are vital to bringing quality visitors
to your site who are ready to do business with you. Close
analysis of the keywords your visitors are using to find
your site will give you a vital understanding of your
visitor’s needs and motivations.

Finally, if you notice that users are finding your website
by typing in your company name, break open the champagne!
It means you have achieved a significant level of brand
recognition, and this is a sure sign of burgeoning success.

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Kicking Your Business Into Gear, Driving Traffic To Your Site

December 15, 2006


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Generating Targeted Website Traffic
By Michael Pine

Web site traffic is every website owners wettest dream.

These are the kind of visitors that you would want to attract, those who are already interested in your websites product or services.

This is the reason why your visitors should be highly targeted ones. Now, you may be wondering, what is the best way to get targeted website traffic coming over to your site?

Take it from the expert. Below are some of the things that have proved effective for them in increasing their web site traffic.

1. Search engine optimization. This should be at the front most of your mind. anyway you put it, in the online world, search engine rules, most specifically Google. Search engines are the best way to get noticed affordably.

2. RSS. Blogs and RSS feeds go hand in hand. Since more people are blogging thanks to Blogger, Myspace, WordPress and countless others, website owners are finding blogs as becoming a valuable tool in getting website traffic. Once you inject RSS feeds into your blogs, expect a great number of targeted website traffic to come pouring into your site.

3. Viral marketing. This is a fantastic way of getting more website traffic. All you to do is giving something of value to your prospective customers. If this is something they can use immediately and see instant results it will build you fans/clients for life.

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A great example of this might be a tutorial on how to create new blogs quickly and how to syndicate them across the Internet. As you can see this is a very powerful tool in getting someone started.

The viral marketing techniques you run should always be brandable reports so your new friends share with there friends who share with there friends. If your report is good, it can end up in thousands if not hundreds of thousands of peoples email/computers and create a legion of supporters.

4. Articles marketing. This method works big time, which is why you are reading this now. Once you are on one of the many article directories other website owners will include your articles in there newsletters and syndicate them in there website using RSS, or simply copy and pasting them into a blog.

The most important thing in article writing is to be informative, and provide a real valuable service to the people reading about whatever topic you are writing about. Try to keep the fluff out and keep the articles to 450-650 words or less. In this case Less is often More.

Always do keyword research before jumping on the article bandwagon. make sure your article is optimized to match your page as well as the topic being written about.

5. Ezines. If you have an existing E-Zine/Newsletter, this is one of the best ways to communicate with your audience and share tips, tricks, and freebies with them.

Your ezine should be as closely related to the topic of your site and provides information that will be helpful. You will realize that once you continuously manage your site based on a single focus, you will become an expert in that field. Once you are considered an expert, visitors will come looking for you to seek out ideas and suggestions.

There are other sources of website traffic that can work well also but they may not be as effective as the ones mentioned above. Forums are another great traffic builder, though keeping up on posting to multiple forums can be very time consuming.

Generating website traffic is a continuous process that website owners have to maintain. Try to use the techniques that the experts have found to be beneficial. Or you can come up with your own strategies.

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